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Business Details
15 Years
experience
Expert Accounting Services in Redditch
Established in 2011, A C Counts & Services has built a reputation as a trusted accounting partner for businesses across Worcestershire. With over 40 years of combined experience, our team specialises in delivering tailored financial solutions that prioritise clarity, compliance, and strategic growth. We pride ourselves on demystifying complex financial processes, offering proactive support in areas such as VAT management, payroll administration, and business start-up guidance. As a Certified Xero Gold Partner, we leverage cutting-edge technology to streamline accounting workflows while maintaining a personal touch that sets us apart.

Our commitment to transparent pricing and flexible payment plans ensures accessibility for businesses of all sizes. By focusing on long-term client relationships, we empower entrepreneurs to concentrate on their core operations while we handle their financial obligations with precision and integrity. This approach has earned us consistent praise from clients who value our expertise, responsiveness, and dedication to their success.
Services
VAT Services Payroll Management Tax Compliance Bookkeeping Management Accountancy Business Start-Up Support Auto Enrolment CIS Services
Details
  • Year established: 2011
Highlights and features
  • We have over 40 years of combined experience in accounting and tax services
  • Our team provides transparent pricing with fixed fees and flexible payment plans
  • We offer proactive support including ongoing business advice and guidance
  • We are a Certified Xero Gold Partner with expertise in cloud-based accounting systems
  • Our business start-up support includes payroll services and auto-enrolment advice
Associations and certifications
  • Xero Gold Partner
What people say
Highly recommended Friendly and helpful Peace of mind Stress-free experience Excellent service
Services
VAT Services
We provide comprehensive VAT management solutions, ensuring businesses remain compliant with ever-changing legislation. Our services include registration assessments, return preparation, and scheme optimisation. By maintaining accurate records and submitting timely returns, we help businesses avoid penalties while maximising cash flow efficiency through appropriate schemes like the Flat Rate and Cash Accounting options.
Payroll Management
Our payroll solutions handle all aspects of employee compensation, from salary calculations to statutory payments. We ensure compliance with PAYE, CIS, and employment regulations while providing clear reporting. Businesses benefit from accurate payslips, timely submissions, and expert guidance on employment contracts, allowing them to focus on workforce development without administrative burdens.
Business Start-Up Support
We specialise in guiding new businesses through financial setup processes, including entity selection and registration. Our support covers budgeting, bookkeeping systems, and tax compliance planning. Start-ups receive tailored advice on financial structures and access to exclusive resources, ensuring a solid foundation for sustainable growth and regulatory compliance from day one.
Management Accountancy
We deliver detailed financial insights through regular management accounts, helping businesses track performance and make informed decisions. Our services include balance sheet analysis, cash flow monitoring, and profit optimisation strategies. Clients receive customised reporting frequencies and actionable recommendations to improve financial health and operational efficiency.
Auto Enrolment Services
We simplify workplace pension compliance by managing auto-enrolment processes for businesses. Our services cover eligibility assessments, scheme selection, and ongoing administration. Employers receive expert guidance on legal requirements and employee communications, ensuring compliance with pension regulations while providing valuable retirement benefits to their workforce.
People
Andy Clewlow
Director
Founder with extensive tax and business consultancy expertise. Specialises in strategic financial planning and analytics. Committed to providing accessible accounting solutions for local businesses.
Kim Clewlow
Director
Co-founder responsible for business management and client service standards. Focuses on operational efficiency and maintaining high-quality client relationships through personalised support.
Russell
Management Accountant
Experienced in SME financial management with expertise in cash flow forecasting and performance analysis. Brings manufacturing industry insights to improve business efficiencies.
Sue
Accounts Assistant
AAT-qualified professional with over a decade of accounting experience. Specialises in accurate transaction recording and client-focused administrative support.
Donna
Payroll / Admin
Payroll expert managing office operations and employee communications. Ensures smooth administrative functions while supporting clients with payroll compliance.
Questions
What accounting services do you offer for small businesses?
We provide VAT compliance, payroll management, bookkeeping, tax returns, business start-up support, and management accounts tailored to small businesses.
Are you a certified Xero accounting partner?
Yes, we are a Certified Xero Gold Partner with expertise in implementing cloud-based accounting solutions for businesses.
How do you help with VAT registration decisions?
We assess your business circumstances and advise on the most beneficial VAT registration approach, including scheme options.
Do you support business start-ups?
Yes, we offer comprehensive start-up services including entity selection, financial planning, and compliance guidance for new businesses.
What payroll services do you provide?
We handle full payroll management including salary processing, tax deductions, statutory payments, and compliance with PAYE and CIS regulations.
How do you ensure pension auto-enrolment compliance?
We manage eligibility assessments, scheme selection, and ongoing administration to ensure compliance with workplace pension regulations.