Business Details
10 Years
experience
Award-Winning Cloud Accountants in Durham & Northumberland
We are an award-winning accounting firm based in County Durham and Northumberland, serving businesses across the UK through cloud technology. Established in 2016, our practice combines modern digital solutions with over two decades of experience in accounting and business advisory. Our team specialises in cloud accounting software like Xero, offering services in tax compliance, business development, and virtual finance director support. Recognised as Xero's Best Sole Trader in the UK in 2018, we work with SMEs in recruitment, hospitality, and e-commerce sectors.Our approach focuses on proactive financial advice, cashflow management, and strategic planning to help businesses grow sustainably. We actively support local charities like the Red Sky Foundation, demonstrating our commitment to community impact. Our services are designed to save clients time, reduce tax liabilities, and provide actionable financial insights.
Services
Cloud Accounting
Tax Services
Virtual Finance Director
Business Development
Xero Implementation
R&D Tax Credits
Funding Solutions
Cashflow Management
Business Planning
Financial Coaching
Details
- Year established: 2016
Highlights and features
- We offer proactive business advice based on accurate financial data
- Our team provides personalised solutions tailored to unique business needs
- We implement cloud accounting technology for real-time financial management
- Recognised as Xero Best Sole Trader in the UK (2018/19)
- We support local charities including the Red Sky Foundation
What people say
Proactive business advice
Personalised solutions
Great impact on success
Value for money
Expert tax planning
Services
Cloud Accounting
Our cloud accounting services utilise Xero software to provide real-time financial management solutions. We help businesses transition from traditional accounting methods to secure, accessible cloud platforms. Clients benefit from automated bookkeeping, instant financial reporting, and seamless collaboration with our team.
Tax Services
We offer comprehensive tax advisory and compliance services including corporation tax, VAT, and personal tax returns. Our approach combines regulatory compliance with strategic tax planning to maximise deductions. We assist clients with HMRC correspondence and tax-efficient business structuring.
Virtual Finance Director
Our Virtual FD service provides strategic financial leadership at a fraction of in-house costs. We offer budgeting, forecasting, and financial strategy services for growing businesses. This includes cashflow management and board-level financial reporting tailored to SME needs.
Business Development
We deliver practical business development solutions including cashflow planning and organisational reviews. Our services focus on improving profitability through KPI analysis and strategic planning. We provide quarterly coaching to support sustainable business growth.
R&D Tax Credits
Our R&D tax credit specialists help technology-driven businesses claim eligible tax reliefs. We guide clients through the application process for research and development incentives. This service includes eligibility assessments and claim preparation for HMRC submission.
People
Glenn Martin
Founder & Director
Glenn founded Avery Martin Accountants in 2016 after establishing the practice part-time in 2003. Recognised as Xero's Best Sole Trader in 2018, he specialises in cloud accounting solutions and business growth strategies. His expertise spans tax advisory, financial management, and technology implementation for SMEs.
Questions
What accounting software do you specialise in?
We specialise in Xero cloud accounting software, providing implementation, training, and ongoing support for businesses transitioning to digital accounting systems.
Do you offer fixed-fee accounting services?
Yes, we offer fixed-fee packages including our 3-year fixed fee option, providing predictable accounting costs while maintaining flexible service adjustments as your business evolves.
Can you help with business growth strategies?
Our business development services include cashflow management, organisational reviews, and quarterly coaching to help businesses achieve sustainable growth and improved profitability.
Do you work with businesses outside North East England?
Yes, our cloud-based approach allows us to serve clients nationwide, with existing clients across the UK benefiting from our remote accounting and advisory services.
How do you handle tax planning for SMEs?
We provide strategic tax planning focusing on legal tax reduction strategies, including entity structuring, expense optimisation, and R&D tax credit claims where applicable.
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